Client
TechCrunch
Category
Documentary
Year
2022
The Challenge
The documentary required a balance between technical accuracy and emotional storytelling, with interviews from 12 key stakeholders shot across 5 different locations.
Our Solution
We used a documentary-style editing approach with seamless B-roll integrations, animated data visualizations in After Effects, and a warm, corporate color grade that felt approachable.
Results
- 4.5M views on YouTube
- Increased brand trust score by 32%
- Nominated for a Webby Award in Documentary
Next Project
Luxury Timepiece
Commercial • Rolex