Client
Rolex
Category
Commercial
Year
2023
The Challenge
Capturing the intricate details of a luxury watch in a way that conveyed craftsmanship and exclusivity, while maintaining a 30-second runtime for multi-platform distribution.
Our Solution
We utilized macro lens footage with precise lighting rigs, created smooth 3D camera movements in Cinema 4D, and applied a rich, warm color grade with film grain for authenticity.
Results
- 12M+ impressions across social platforms
- 340% increase in website traffic during campaign
- Adopted as the hero video for Q4 global campaign
Next Project
Streetwear Drop
Commercial • Supreme